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The Case for Using Mad Lib Sign Up Forms (Hint: Mad Conversion Increases)

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96.png The idea of a mad lib sign up form was popularized by Jeremy Keith’s audio sharing site, Huffduffer. Essentially, Jeremy took a boring, out-dated sign up form and turned it into a conversation. Instead of asking for first name, last name, and email the traditional way, Jeremy turned the questions and answers into a casual conversation.  Sometimes referred to as fill-in-the-blank for […]

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